MICE at RUBAE 2020 Conference Program


This year one of the topics of the program will be dedicated to MICE (Meetings, Incentives, Conferences, Events) – corporate tourism and its interaction with business aviation

9 and 10 September the Conference program, organized the Russian United Business Aviation Association, will take place under the international business aviation exhibition RUBAE 2020 at Vnukovo-3. This year one of the topics of the program will be dedicated to MICE (Meetings, Incentives, Conferences, Events) – corporate tourism and its interaction with business aviation.

In 2019 participants of the conference program discussed subject of brokers and tour agents, perspectives of development, collaboration and substitution of such companies at business aviation market. Now it is time to pay attention to corporate tourism, it is considered at the organizational committee of the conference agenda.

"I am sure that MICE is a very interesting vector of work for our air companies, service organizations, airports. Besides, the latest often offer also event infrastructure; we have several times organized forums right at the airports, following the principles "Airport as destination". For us it was interesting as we represent aviation sector.

Gradual removal of limitations will definitely boost recovery and development of MICE, and I am sure that flights on business jets will again become a convenient and requested element of such projects.

Our task, including conference program at RUBAE 2020, to support dialog between our industries, to support establishment of contacts. There is special importance of true and correct information on how business aviation works, acquaintance with air enterprises, flight performance, what requests special attention when working both with air companies and with brokers.

I hope that MICE becomes not only and interesting event in 2020, but a full and selfstanding project of conference program and exhibition RUBAE, comments Anna Serezhkina, Executive Director of the Russian United Business Aviation Association.

MICE&MORE Magazine is the information partner of the session (www.miceandmore.org).